How to get to the heart of the matterMarch 16, 2023
Something as vital to pet health such as Heartworm testing and preventatives deserves special treatment. The topic bears repeating over and over again, don’t you think? When you’re reminding clients that their pets are due for refills or renewals, don’t give up. MBS designs approach the topic in several different ways so you can effectively reach clients. Browse our Heartworm cards and see what we mean. Click the links below to get an idea of what you can do:
Emphasize the benefits.
A design like AGAINST, for example, is a low-key interaction that reminds your clients of what fun they and their furry friends can enjoy when their health is prioritized.
Tug at the heartstrings.
A card like HEARTPUP, featuring a Black Lab addressing readers in first person, speaks directly to a pet owner’s heart.
Make clients aware of how easy it is for a pet to be infected, and how it’s just as easy to prevent an infection. SERIOUS is one such card among others.
Keep on the sunny side.
If you’d like to keep your communication airy and light, SIMPLE is a great card to use. We love how it reinforces the connection between springtime and the need for protection as pests become prevalent.
Inspire a sense of duty.
We all know love isn’t just a feeling. It’s an action. Cards like VETBEST motivate clients to take prevention seriously.
Of course, this is just a sampling of our HEARTWORM cards. We offer a big variety that also includes images of cats, and there are cards that mention other springtime concerns like flea and tick prevention, tapeworm, and Lyme disease. Our advice to you? Take heart! Stay the course and try multiple approaches to get the message of Heartworm prevention across to your clients.